ANALYZING OF POLITENESS STRATEGIES EMPLOYED BY PIERS MORGAN IN INTERACTION WITH GUESTS OF CONTRARY BELIEFS ON VEGANISM

This study aimed to determine the types of politeness strategies and to identify the
similarities and differences in the use of these strategies by Piers Morgan in his interactions
with guests holding different views on 'veganism'. The transcript of the "Piers Morgan
Uncensored" talk show was the main source for this research, and the identified data was
classified into instruments which was observation check-list table according to the type of
politeness strategy based on Brown and Levinson's theory (1987).The research employed a
descriptive qualitative method with a pragmatic approach. The study revealed the types of
politeness strategies used by Piers Morgan in his interactions with guests of diverse views. The
occurrences of each type were: Bald on Record with 23 instances, Positive Politeness with 22
instances, Negative Politeness with 4 instances, and no Off-Record strategies were found. It
was concluded that the Bald on Record strategy was more dominant. Additionally, Piers
Morgan's use of politeness strategies was more directed at interlocutors with opposing views.
This was due to the sensitivity of the topic, necessitating clarity and the avoidance of
misunderstandings. On the other hand, this indicated a greater focus on managing interactions
with guests who held opposing views. Moreover, these strategies helped create effective
communicative interactions and mutual respect, especially during debates.
Keywords: Piers Morgan, Politeness Strategies, Pragmatic, Talk Show.