PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN (Studi Kasus Di Toko Nurhalimis Pasar Minggu Bengkulu)

Sidik, Maulana and Sularsih, Anggarawati (2012) PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN (Studi Kasus Di Toko Nurhalimis Pasar Minggu Bengkulu). ['eprint_fieldopt_thesis_type_ut' not defined] thesis, Fakultas Ekonomi UNIB.

[thumbnail of Skripsi Sidik.pdf] Text
Skripsi Sidik.pdf - Bibliography
Restricted to Registered users only
Available under License Creative Commons GNU GPL (Software).

Download (1MB)

Abstract

The objective of this research is to analyze the influence of services quality
toward customer satisfaction at Nurhalimis Shop Pasar Minggu Bengkulu. This
Research represent type research of survey that is research taking sample from a
population using questioner as compiler of the data. Data type the used is primary
data which taken by questioner and secondary data which taken from the information
and reference which relevant. Population in research are all customers of Nurhalimis
Shop Pasar Minggu Bengkulu. Method intake of sample used is accidental sampling.
The method of data analysis was used descriptive and multiple regression analysis.
Pursuant to result of data analysis obtained result of that is: (1) the variable of
reliability, assurance, tangible, empathy, and responsiveness have an effect on
significant toward customer satisfaction of Nurhalimis Shop Pasar Minggu
Bengkulu. This matter proved with value of t-count bigger than t-table; and 2) the
most dominant variable of its influence toward customer satisfaction is
responsiveness variable.

Item Type: Thesis (['eprint_fieldopt_thesis_type_ut' not defined])
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Faculty of Economy > Department of Management
Depositing User: 014 Abd. Rachman Rangkuti
Date Deposited: 22 Dec 2013 19:31
Last Modified: 22 Dec 2013 19:31
URI: https://repository.unib.ac.id/id/eprint/5340

Actions (login required)

View Item
View Item

slot gacor terbaik

slot gacor terpercaya

Situs Resmi Bisawd

slot gacor 4d

Slot Terpercaya

Slot Gacor bet 200