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Yopan, Yopan and Rina, Hayadi and Nasution, Eka Saputra (2023) PENGARUHVIRAL MARKETING, CELEBRITY ENDORSER, BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN ONLINE PRODUK ERIGO DI APLIKASI SHOPEE. Undergraduated thesis, Universitas Bengkulu.
Adli Herpianto, Jims and Rina, Hayadi and Syaiful, Anwar (2022) ANALISIS PENGARUH STORE ATMOSPHERE, PRICE DISCOUNT DAN IN STORE DISPLAY TERHADAP IMPULSE BUYING PADA INDOMARET DI INDONESIA DALAM MASA PANDEMI COVID - 19. Undergraduated thesis, Universitas Bengkulu.