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Afriansyah, Joni and Lisa, Adhrianti and Gushevinalti, Gushevinalti (2023) MARKETING COMMUNICATION STRATEGY @SAMASEBENGKULUOFFICIAL IN INCREASING THE CUSTOMER BUYING INTEREST (STUDY OF @SAMASEBENGKULUOFFICIAL AS THE 1ST STORE OF SAMASE PRODUCT IN THE CITY OF BENGKULU). INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND MANAGEMENT PRACTICES (IJEMP), 6 (20). 01-13. ISSN 2600-8750