STRATEGI PENGEMBANGAN USAHA BUDIDAYA IKAN LELE DI KOTA BENGKULU

Yunardi, Maizon and Mintargo, Mintargo and Aris, Almahmudi (2012) STRATEGI PENGEMBANGAN USAHA BUDIDAYA IKAN LELE DI KOTA BENGKULU. Masters thesis, Fakultas Ekonomi UNIB.

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Abstract

Fish resources to be one of foundation the national economy in thee future. Fish is a renewable resource, but if decision would result in unplanned break the chain life. One of the effortsOne of the leading commodities in Indonesian Plantation is coffee. However, its productivity is still under 1 tonne/ha/yr when compared to Vietnam which reach 3 tonnes/ha/yr. Therefore, the strategy of the development for coffee needs to be improved to meet the demand of domestic and international. The method used in this study is descriptive analysis. The number of respondents in this research as many as 44 people, both from governments and from the breeder. The analysis in this research include analysis of internal and external of SWOT (Strength, Weakness, Opportunity, Threats), to formulate strategies in the development of lele fish breeder in Bengkulu City. The result of SWOT matrix are: (1) to give the breeder a source the quality of seed lele fish. (2) create a presentation to breeder about how we choice the high quality of lele fish. (3) to increase a location for lele fish breeding through government credit. (4). Give the breeder a assistance in capital /soft loans. (5) to give assistance like a terpal pond and fiber glass to breeder which have a group.

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