AN ANALYSIS OF COOPERATIVE PRINCIPLES IN THE JIMMY FALLON TONIGHT SHOW

By Grice's (1975) cooperative principles theory, this thesis aims to identify the
types of observe and Non-observe maxims that occur in the utterances between
Jimmy Fallon and Taylor Swift in conveying their ideas/messages to achieve
ideal communication on the Jimmy Fallon Tonight Show. This study used
descriptive qualitative method. The data was obtained from a script of the
conversation that occurred between Jimmy Fallon and Taylor Swift, Interview
with Taylor Swift on the Tonight Show Starring Jimmy Fallon Youtube Channel,
which was aired on November 26, 2022. Based on the data obtained, there were
291 data observing maxims, and 106 data that broken the maxims. The findings
prove that in the conversation between Jimmy and Taylor maxims are more
frequently observed than broken. The most observed type of maxim is the maxim
of relevance, which is 46.4% of the data. However, the type of maxim that is the
least observed is the maxim of manner, which is as much as 8.24% of the data.
Meanwhile, the type of maxim broken that commonly occurs is flouting maxim
of manner, which is as much as 50.94% of the data. However, the type of maxim
broken that was found the least was infringing a maxim by 1.9% of the data. It
seems that this shows that the participants have good communication skills. This
happened caused the interview run smoothly and friendly. However, on the other
hand, broken of maxims cannot be avoided for various purposes and reasons.
Keywords: Cooperative Principles, Maxims, Talk Show